Sodexo partners with pub food innovator to bring trackside fan favourites to the Pilbara

Fly-In, Fly-Out (FIFO) workers at Rio Tinto’s Gudai-Darri Village in the Pilbara can now sink their teeth into Supercars fan favourite feeds enjoyed trackside nationally from Perth to Townsville, the Gold Coast and Bathurst.

Australia, January 2024

Fly-In, Fly-Out (FIFO) workers at Rio Tinto’s Gudai-Darri Village in the Pilbara can now sink their teeth into Supercars fan favourite feeds enjoyed trackside nationally from Perth to Townsville, the Gold Coast and Bathurst.

A new partnership between Sodexo Australia (Sodexo) and Food Equity Group, one of Australia’s most innovative foodservice and retail product companies, will see workers at the newly refurbished Gudai-Darri Social hub tucking into the delicious All-Australian American BBQ range, Sticky Addiction.

This ‘addictive’ range has generated cult appeal from Supercars fans trackside for the past two years being the highest selling food truck brand at last year’s Repco Bathurst 1000.

The new menu addition is part of Rio Tinto’s million dollar investment in the revitalisation of the Gudai Darri wet mess into a Social Hub that promote a contemporary, high quality, inclusive and safe space enhancing the FIFO resident experience outside of the traditional ‘Wet Mess’.

At the centre of this project is the Gudai-Darri Social Hub.

Daniel Zarew, Head of Retail, Sodexo Australia, said: “We’re excited to launch Food Equity Group’s eye-catching All-Australian American BBQ range to the Gudai-Darri tavern.

“The changing environment within FIFO Villages calls for a rethink of the ‘old’ Wet Mess. We wanted to create a new facility which includes the latest in on-trend premium products to exceed resident expectations and take their eating experience to the next level.”

The upgrade at Gudai Darri has come as a major uplift to the residential experience, bolstered by Sodexo’s "Proud to Support Local" program that showcases locally produced and new-to-market products in remote locations and towns across the country.

In Gudai-Darri this currently includes branded merchandise and North West’s locally brewed craft beer.

Sodexo in Australia employs a diverse workforce of over 5,000 employees. Sodexo delivers a unique array of over 100 integrated services lines, including cleaning, catering, facilities management, aerodrome services, concierge, security, asset and building maintenance and hospitality services in the following segments: Corporate Strategic Accounts and Energy & Resources, both on and offshore.